Goodnabe
Hyperlocal community. Your actual neighbors, not an algorithmic feed.
Live
ez2bgood
"easy to be good"
Software that treats you like a person, not a product.
No dark patterns. No data harvesting. Just tools that help.
Why "easy to be good"?
Modern software makes it easy to be shitty. Dark patterns manipulate you into subscriptions you don't want. Surveillance capitalism rewards harvesting your data. Platforms take 30% cuts while creators do all the work. Apps optimize for "engagement" — a polite word for addiction.
The term for this is enshittification: platforms start good, extract value from users to grow, then squeeze everyone dry once they're locked in.
We think it doesn't have to be this way. Software can respect your attention, protect your privacy, and charge fair prices. It just takes choosing to build it that way.
ez2bgood — because good software should be the default, not the exception.
What we've built
CleanLink
Strip tracking parameters from any URL. One tap. No cloud, no accounts.
Live
Stoop
Invite-gated neighborhood marketplace. 3% flat, no promoted listings, no auction feeds.
Beta
Pantry
Local-first pantry tracker. Scan a UPC, know what you have, spend nothing on ads.
Beta
GoodVote
Local politics and elections companion. Know your ballot, your reps, the actual issues.
BetaCooking
Sunrise Browser
Privacy-first browser. Tracker blocking, reader mode, local AI.
Cooking
Spades
Classic partnership card game. Play with friends or matched opponents.
CookingWhat we believe
Your data stays yours
Local-first. We never sell your data.
No attention games
Tools you use, then get out of your way.
Fair pricing
5% creator fees, not 30%. No tricks.
Transparent
You control the algorithms, not vice versa.
Mission-Lock Pledge
Where user welfare conflicts with business returns, users win.
That isn't a promise — it's a structural commitment. We use ownership vehicles (public-benefit incorporation, foundation ownership) that legally bind us to the people we serve, instead of to outside investors. Read the full pledge →
Want in?
ez2bgood is in private beta — we're letting people in by invitation while we get it right. Drop us a line and we'll save you a spot.